Arena Christmas Event 2019

with Alasdair Murdoch, CEO, Burger King

Alasdair Murdoch will provide the finale to the 2019 calendar of Arena events. Drawing on his wealth of experience and success in influential positions within the restaurant industry – including Pizza Hut, KFC, Pizza Express and GBK – the Burger King CEO will discuss important business-shaping topics, including brand turnaround and resurgence, reputation management, supplier partnerships, sustainability, team development and consumer engagement. Industry commentator Peter Backman and Biff’s Kitchen’s Andrew Allen will also present a review of the year and look forward to what the future may bring, with the help of special guests.

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Buy Tickets

Single Tickets Excl. VAT

  • Members £159
  • Non-members £199

Tables of 10 Excl. VAT

  • Members £1,431
  • Non-members £1,791

Event Timings

10.30am Arrival and coffee
11.00am Panel discussion
12.00pm Drinks reception
1.00pm Three-course lunch with wine
2.30pm Alasdair Murdoch, CEO, Burger King
3.15pm Drinks and networking
3.30pm Close

The Event

Alasdair Murdoch will provide the finale to the 2019 calendar of Arena events. Drawing on his wealth of experience and success in influential positions within the restaurant industry – including Pizza Hut, KFC, Pizza Express and GBK – the Burger King CEO will discuss important business-shaping topics, including brand turnaround and resurgence, reputation management, supplier partnerships, sustainability, team development and consumer engagement.

Industry commentator Peter Backman and Biff’s Kitchen’s Andrew Allen will also collaborate – with the help of special guests – with a seasonal review of the year and a look at what the future may bring.

About Alasdair Murdoch

Alasdair Murdoch is CEO of Burger King in the UK. Prior to this role Alasdair has had a wealth of experience within the restaurant industry.

Alasdair spent most of his career with Yum brands; however he started out over 20 years ago as an Area Manager for Taylor Walker before moving across in 1995 to Pizza Hut in the UK, where he worked in operations and in 2000 became Operations Director for the delivery brand, where he oversaw their renaissance, driving sales, tripling profitability and embarking on franchising within that channel. From there he moved to KFC as Operations Director for two years in the UK before moving to France as Managing Director of the Pizza Hut business. He came back to the UK in 2006 to become CEO of Pizza Hut UK for three years. He then moved to head up Pizza Express’s International business based out of Barcelona, enabling its sale back to the brand owner at the time.

In 2010 he was part of the team that took The Clapham House Group private and over the last seven years he has led the team that has overseen the growth of GBK. He did this, alongside his team by investing significantly in the quality of the food, re-investing in the restaurants and developing the GBK teams in each restaurant, coupled with brand definition that drove consumer engagement.

Join the conversation #ArenaEvents19

Event Bookings Terms and Conditions: 

​For bookings cancelled 28 days or more before the event, a full monetary refund will be given. For bookings cancelled between 21 and 28 days prior to the event, a credit against a future event will be given. No refunds or credits will be given less than 21 days before an event. No refunds or credits will be given for non-attendance of the event​.